"YPRT - Youth Protection Roundtable" was a project of the Digital Opportunities Foundation in 2006 - 2009.
This page is no longer maintained. Okay

Home

Instrument of self-regulation

Title:
BCAP Rules on Scheduling of Television Advertisements
Entry into force:
01.11.2004
Type of document:
Code
Geographical scope:
United Kingdom
Content-related scope:
advertisement
Related areas:
consumer rights,
youth protection

The BCAP Television Advertising Standards Code sets out the rules that govern advertisements on any television channel licensed by Ofcom. The rules are framed to ensure that advertisements are ‘legal, decent, honest and truthful’ and do not mislead or cause harm or serious or widespread offence.

   Click to download the corresponding pdf-document (0.039 MB)

Get more information from this website:
http://www.cap.org.uk/Advertising-Codes/Broadcast/BCAP-Code/BCAP-TV-Sc
heduling-Code/BCAP-TV-Scheduling-Item.aspx?q=BCAP+TV+Scheduling+Rules_Foreword



Available on the website since September 30, 2008